Guides
Practical guides for business owners
Short, step-by-step guides to get more bookings and spend less on software.
How to add a booking link to Instagram, Google Maps and WhatsApp
Create a free booking page on Freecita, copy your link (freecita.com/b/your-business) and paste it in your Instagram bio, your Google Business Profile 'Appointments' link and your WhatsApp Business profile. Customers can then book from wherever they find you.
Read the guide → 📒How to move from a paper diary to online bookings (free)
Write down your services and how long each takes, set your weekly opening hours, add the days you're closed, copy the bookings already in your diary into Freecita's calendar by blocking those days or booking them yourself, and then share your link. The whole switch takes under an hour.
Read the guide → 💶How much does booking software cost in 2026?
Most booking apps cost between about 10 and 60 (euros or dollars) per month, plus fees per extra team member; marketplace apps also take 20–35% of each new client's first booking. For a team of three that's typically 300–750 a year. Freecita costs 0: no subscription, no per-seat fee and no commission.
Read the guide →