📉 Guide
How to reduce no-shows without paying for SMS
Short answer
Most no-shows happen because people forget or can't easily cancel. Send every customer an email confirmation with a calendar invite (their phone then reminds them), make cancelling one click so the slot is freed, and set a minimum booking notice. Freecita does all three for free.
Calendar invites
Every confirmation email includes an invite with a 1-hour reminder, so the appointment lands in the customer's calendar.
One-click cancellation
Customers who can't come cancel from the email; the slot reopens and someone else can book it.
Minimum notice
Avoid last-minute bookings you can't prepare for: set a minimum notice in Availability.
A clear policy
Add your cancellation policy to your business description so customers see it before booking.
💡 Tips
- See our free cancellation policy template on the message templates page.